Professional Portfolio

Experience in pharmaceutical advertising

My experience in the fast-paced world of pharmaceutical advertising began when I moved to New Jersey in 2010. Although I am legally unable to publish any of the work I’ve done in pharma, these years of experience represent traditional and digital efforts for both US and global clients in a broad range of therapeutic areas, including Oncology, Hematology, Vaccines, Women’s Health, Specialty Pharma, Autoimmune Disease, and CNS.

While the work itself is important, much of that time was spent in the development of management skills, which has helped contribute to the five launches and multiple new business pitches I have participated in during these years, described in further detail below.

Therapeutic Areas


Global & US launch lead for FARYDAK

Specialty Pharma

Global launch lead for Synagis


Global launch support for Novo8
(Novo Nordisk)


Assisted creative on FluMist

Women's Health

Global launch lead for IMPLANON NXT


Assisted creative on Intuniv

Autoimmune Disease

Designed logo for Hyqvia

Global launch lead for RA drug
(Sanofi Genzyme & Regeneron)


Toggle to view details for each position
VP, Art Group Supervisor | H4B Catapult

432x281__0003_H4BVP, Art Group Supervisor | 2015-2016

  • Art lead on two global launches (oncology and autoimmune disease), supervising a team of 4-5 art directors
  • Responsible for the creation and evolution of both the brand identities, and global and US launch campaigns involving multi-agency collaboration as well as diplomatic negotiation with both US and global clients
  • Provide direction and mentorship to subordinates
  • Lead strategic role in selling in new business as well as tactical/brand planning exercises with the client
  • Consistently developed winning creative for both consumer and professional RFPs
Art Supervisor | CDM Princeton


Art Supervisor | 2013-2015

  • Developed and managed award-winning creative for multiple international brands with a focus on digital solutions
  • Directed complex photo and video shoots including selecting talent, photographers and illustrators, and overseeing the post-production
  • Supervised up to 3 art directors, and worked as an essential team member on two launches
  • Participated creatively in numerous pitches and concepting exercises
  • Spearheaded internal initiatives such as SpeakEasy, a public speaking course in the style of Toastmasters; and the Culture Book, a self-promotional piece for CDMP
Senior Art Director | CDM Princeton

432x281__0002_CDMSenior Art Director | 2010-2013

  • Designed strategic print and digital creative for a brand portfolio, developing unique identities for each brand, while maintaining consistency across the family of brands
  • Worked as the single AD for the launch of a global contraceptive brand, developing creative from concept through shoot to final art, designed global brand guidelines, created a complex visual library of resources including illustration and photography to be used by partner agencies across the globe
  • Supervised freelance designers on an as-needed basis

Contact Me

If you would like more information about my experience in pharmaceutical advertising, please feel free to reach out! I would be happy to share more detail in person or via email.

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